CIVILIAN COLLECTION / MEEZAN

NEW YEARS IS JUST ANOTHER DAY AT WORK.

Shot in the rising hours of the first day of 2023, Meezan reveals the latest photos featuring clothes from the Civilian collection.

Civilian Collection is a part of the Permanent Meezan Collection. Meezan as a brand is trying to establish a particular look that accompanies the philosophy; Urban athleticism interwoven within a vintage touch. Civilian is about honouring the mundane and everyday.

The ‘1st of January’ campaign draws on the life of a great athlete, Muhammad Ali, during his London stay in 1966. The images were inspired by photographer Gordon Parks, who documented Ali’s time in the city.

All photos shot by me. Big love to Meezan creator Dawuud Loka and model Obi.

The Civilian Collection can be viewed on the Meezan Instagram and website.